Code: 2.5
To protect personal data and privacy in the digital marketplace. To understand how to share identifiable personal information while protecting oneself and others from risks. To know that digital services provide a “Privacy policy” to inform how personal data is used and acting upon this information.
Being aware that every time one goes online, one shares information and data about oneself, one's purchasing interests and one's behaviour with the search engines, social media and/or the sites one visits
Knowing it is not easy to delete personal data or information after having shared them, or to transfer them to another service provider
Understanding that clicking "I accept" to a “Privacy policy” may mean that one agrees that one's personal data may be sold to third parties
Knowing which measures to take to protect and manage personal data and privacy to avoid fraud
Understanding that assumptions are made about behaviour and purchasing interests based on automated processing of data (profiling)
Knowing where to go and who to talk to when one is concerned about personal data use
Being aware that personal data are also collected, processed and stored outside the EU, and that different data protection rules may in some cases apply
Knowing how to find out how personal data are being used by third parties
Being aware that personal data can be sold and used by third parties for targeted marketing purposes
Knowing that in the digital marketplace some goods and services can be acquired for “free” in exchange for one's personal data, and realising the implications of these exchanges
Reviewing privacy policies and identifying key terms about personal data use
Identifying privacy policy terms that are a threat to data privacy
Checking privacy policies to verify whether personal data are sold or transferred to third parties
Being able to change the privacy settings on social media
Checking what data protection rules apply and using one’s rights to access, modify and suppress personal data
Being able to access and modify or request deletion of personal data given to a seller
Knowing how to claim the right to be forgotten
Verifying the level of security offered by e-commerce platforms, sites or apps and (free) digital services
Setting privacy enhancing tools to protect the privacy of one’s personally identifiable information
Weighing benefits and risks when/if sharing data in digital environments
Being responsible for protecting one’s and others’ personal data when making online purchases
Valuing the protection of personal data when shopping online
Weighing the benefits of sharing personal and consumer data (e.g. to receive personalised suggestions, auto-complete forms) against the risks (e.g. profiling, identity theft, fraud, unsecure transactions)